# Companies Move Away from Renting AI, Says Hugging Face CEO

The CEO of Hugging Face explains that companies are increasingly choosing to own or self-host AI models rather than renting them from cloud providers. This shift is driven by concerns over cost, control, and data privacy. The trend could reshape the AI infrastructure market.

**Importance:** 3/5

## Sources

### Technology
- [TechCrunch](https://techcrunch.com/2026/07/10/hugging-faces-ceo-on-why-companies-are-done-renting-their-ai/) — Fri, 10 Jul 2026 14:00:00 +0000