# How Costco's Business Model Contrasts With Amazon's

A discussion highlights Costco's strategy of low markups, high employee wages, and limited selection as a direct counter to Amazon's vast, low-margin marketplace. The comparison underscores fundamentally different approaches to retail success in the digital age.

**Importance:** 3/5

## Sources

### Technology
- [Hacker News](https://phenomenalworld.org/analysis/the-anti-amazon/) — Fri, 03 Jul 2026 15:14:55 +0000