# Netflix to Stop Bi-Annual Viewership Reports, Move to Annual

Netflix will no longer release its viewership data every six months, switching to annual reports instead. The change reduces transparency for the media industry and analysts who track streaming performance. It matters because it limits regular insight into Netflix’s content popularity and competition dynamics.

**Importance:** 3/5

## Sources

### Entertainment
- [Variety](https://variety.com/2026/tv/news/netflix-stop-viewership-report-6-months-annual-1236812785/) — Thu, 16 Jul 2026 20:25:35 +0000